Hillary Peckam

It’s safe to say that Hillary Peckham has her hands full at Etain Health, one of the five licensed organizations in New York’s medical marijuana program.

Peckham oversees all operations for the company’s cultivation facility and four dispensaries, while also acting as media coordinator and liaison to the state Department of Health. Someday — if she’s lucky — she’ll be able to take a day off work, she jokes.

Etain emphasizes community involvement, having recently implemented a program to help mothers and retired women return to the job market.

“For us, it helps the community see what we’re doing,” she says. “It adds credibility to our organization and it gives an opportunity for the normalization of the whole industry.”

Peckham was inspired to change public perception after taking a deeper look at health care and end-of-life care in the United States.