One key to standing out in a competitive, growing industry is a thoughtful, deliberate approach to marketing and public relations. And nowhere is this more…
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Public Relations
No matter what the industry or challenge, you can bet there are public relations professionals working behind the scenes to help shape the narrative and…
Sometimes inspiration comes from the most unexpected places. Long before getting involved in the cannabis space, Jennifer Whetzel says she discovered “the power of a…
As hemp and cannabis become mainstream and more states legalize recreational and medicinal marijuana, the market inches closer and closer to a commodity market. Now…
Public relations can be an important component of your marketing and outreach efforts and should involve a clear and concise strategy. So how do cannabis…
The U.S. map looks a lot greener than it did just a handful of years ago. Washington, Colorado, Oregon and Alaska have recently been joined…
With an estimated $6.7 billion in legal sales projected for 2016, accompanied by rapid changes in pro-cannabis public opinion and more states edging toward legalization,…